BODY DOUBLE SWIMWEAR
I approached Liz Welsh, the store owner, when she needed someone to manage and run her social media accounts. After about a month of handling the store's social media, I was enthusiastically asked to also oversee and expand the store's influencer marketing efforts. This involved connecting with local influencers to increase brand awareness. Additionally, I was able to create hang tags, along with store care cards, and collaborate with a popular local influencer to promote the store's summer arrivals through a Sip+Shop event at the store.
SCOPE OF WORK: SOCIAL MEDIA MANAGEMENT & STRATEGY, CONTENT CREATION, INFLUENCER MARKETING, PHOTOGRAPHY, GRAPHIC DESIGN, CREATIVE DIRECTION, EMAIL MARKETING + STORE CARD DESIGN
VIBE: COASTAL, INCLUSIVE + FEMININE